Amazon Web Services: Selected by Under Armour as Preferred Cloud Provider for SAP Environments

Nov 10, 2021 By MarketDepth

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Amazon.com, Inc. (NASDAQ: AMZN) company Amazon Web Services, Inc. has reported that Under Armour, Inc. (NYSE: UA) has selected the company as its preferred cloud provider for SAP to increase resilience, enhance security and provide more significant insights across its business.  Under Armour completed migration of its SAP environments to AWS earlier this year, providing the foundation for improving performance and visibility across its design, planning, merchandising, manufacturing, supply chain and sales distribution channels.  “AWS is a critical element of our digital transformation, and we look forward to harnessing its industry-leading cloud capabilities as we enter our next stage of growth,” said Under Armour Chief Technology Officer Danny Miles. “With SAP in the cloud, we can now apply deep analytics and machine learning capabilities to drive greater efficiency across our business. With AWS, we are optimizing our product innovation processes to deliver premium consumer experiences wherever and whenever our customers choose to engage our brand.”

“Under Armour set out to find the best cloud environment for its most crucial applications and achieved that with AWS. We’re helping Under Armour improve its responsiveness and scalability companywide, while operating more securely. As the operational backbone of Under Armour’s business, maintaining a resilient SAP landscape is essential to empowering operational efficiency and speed to market. Like thousands of organizations that choose to run their SAP workloads on AWS, Under Armour did so because of our reliable and scalable infrastructure and breadth of services that help them get the most value out of their data.”

Greg Pearson, Vice President of Worldwide Commercial Sales at Amazon Web Services, Inc.