Moving iMage Technologies Partners with SNDBX for Gaming and e-Sports
Apr 22, 2022 By MarketDepth
Moving iMage Technologies (NYSE: MITQ) today announced a strategic partnership with SNDBX to bring the full theater experience to the gaming and e-Sports market.
Up Over 31% Premarket
Shares of Moving iMage Technologies (NYSE: MITQ) gained over 31% during the premarket trading session following the announcement.
Making PCs and Gaming Consoles Portable
MiT will serve as the official technology systems integrator for SNDBX, creating custom-made portable gaming carts that integrate PCs or gaming consoles and be moved between auditoriums within a cinema. Additionally, the companies will cooperate on business development initiatives surrounding the introduction of e-Sports and competitive amateur gaming to the local cinema experience.
“Gaming has long been a passion of mine, and playing video games on a thirty-five-foot screen is just amazing. Local gamers will have a true e-Sports experience every week in their favorite cinema. Our partnership with MiT gives theater owners the technology and integration confidence they deserve when entering into experiential e-Sports, and SNDBX provides all the marketing, staffing and operational support to win over the gamers in their communities.”Rick Starr, CEO of SNDBX and EVP of CW Theaters
Moving iMage Technologies, a leading digital cinema technology company, and SNDBX, a leading promoter and manager of amateur gaming and e-Sports leagues hosted in cinema auditoriums, will will demonstrate the new mobile gaming cart at CinemaCon Las Vegas from April 25 – 28 at Booth 2203A in the Augusta Ballroom.