CIBC Unveils New Logo
Sep 24, 2021 By MarketDepth
CIBC has unveiled a new logo as part of its recent rebranding effort. The refresh comes after nearly 20 years as the bank has expanded its platform across North America and is now focused on “meeting the needs and expectations of clients on both sides of the border.”
New Branding Rollout
CIBC launched the new brand on Thursday. The bank will now roll out the logo and new branding on banking products and locations over the coming year. CIBC has more than 1,100 branches across Canada and its modernization includes the expansion into the United States as well completing the construction of CIBC Square in Toronto.
Logo Chevron Inspired
The new logo is inspired by its 1966 double-chevron logo that it created to celebrate the bank’s 100-year anniversary. CIBC last updated its logo in 2003.